Photo by Craig Barritt/Getty Images for AOL Inc. Head over to Google.com and try to search for Rap Genius. Instead of the search engine doing what you’d expect and delivering http://www.RapGenius.com as a high result, you get all kinds of articles about Rap Genius and even stuff like blog url the Rap Genius Twitter page. In particular read you’ll find a lot of articles about how Google has deliberately killed Rap Genius’ Google rank in retaliation for Rap Genius trying to game the system . On the one hand, this seems admirable of Google. Any algorithm is going to be susceptible to gaming. So one of the best ways to discourage people from gaming the system is to deliberately avoid operating a purely rules based system. Google can, at its discretion, wreak furious vengeance on sites that have angered it. That means that http://istosovisto.com/profile/blakeuly even if you can game the system, you probably shouldn’t.
Full story: http://www.slate.com/blogs/moneybox/2013/12/26/rap_genius_faces_google_s_wrath.html